ITV is one of the famous streaming services in the UK. It is the perfect destination to stream the latest and ever favorite TV shows, documentaries, movies, live TV, and much more. Even you can access a lot of popular sporting events like football, rugby, racing, and more. Also, you can access the content from ITV on streaming devices like Roku by adding the iTV Hub app.

ITV on Roku


ITV is stuffed with many interesting features. They are:

  • It offers various content in different categories, including comedy, kids, drama, sports, news, entertainment, etc.
  • Stream all the episodes of any selected series or shows with ease.
  • The app allows you to watch live TV, and at the same time, you can stream any on-demand content.
  • It lets you access the ITV exclusives like the first look, premieres, and so on.

ITV Subscription Plans

To stream ad-free on the ITV Hub platform, you need a premium subscription. The following are the two subscription plans offered by ITV Hub.

  • ITV Hub+ Monthly Pass – £3.99/month with a 7-day free trial.
  • ITV Hub+ Yearly Pass – £39.99 with 2 months of free access.

To subscribe to ITV, visit the official website of ITV.

What’s on ITV

Take a glance at the short-list of popular shows and events on ITV.

  • Our Stories are your Stories
  • Income Property
  • Our Queen at War
  • Junk and Disorderly
  • Heartbeat
  • Cannon and Ball
  • Agatha Christie’s Marple
  • ITV Football Classics
  • Bean: Animated Series
  • Ben 10
  • Be Cool Scooby-Doo

How to Add ITV on Roku

1. Connect the Roku device to your TV, and you will get the homepage.

2. Select the Streaming Channels option in the main menu.

Select Streaming Channels

3. Next, select the Search Channels option.

Select Search Channels

4. Use the virtual keyboard to enter and search for ITV Hub.

4. Pick the ITV Hub from the suggestions below.

6. Choose the Add Channel button on the channel info page.

7. Click the OK button when the adding process gets over.

8. Then, choose the Go to Channel option to launch the ITV Hub.

Alternative Method – Add ITV to Roku

By accessing the official website of the Roku Channel Store, you can easily add the ITV Hub easily.

1. Visit the official website of the Roku channel store from any web browser.

2. Then, sign in to your Roku account.

3. Next, choose the Search Box and enter ITV Hub.

4. Search for the ITV Hub and choose it from the search result.

5. Click on the Add Channel button and add ITV Hub to your streaming device.

Add ITV Hub to Roku

How to Activate ITV on Roku

1. Launch the ITV app on your Roku.

2. An Activation code of ITV gets displayed on the Roku.

3. To pair the ITV Hub, navigate to the activation portal ( from another device’s browser.

4. Sign in with your subscription account.

5. Then, enter the activation code and click on Continue. Next, the ITV Hub will be activated on your Roku.

6. Go to the ITV Hub on Roku, and the homepage will appear on the screen.

ITV on Roku

7. Select a TV show or movie to start streaming on Roku.

Alternative Method – How to Stream ITV on Roku

If you have the ITV Hub installed on your Android or iOS Devices from the Google Play Store or App Store, you can use the app to screen mirror it to Roku.

Screen Mirror ITV to Roku from Android Devices

Initially, setup the Screen mirroring feature on Roku and follow the steps below:

1. Make sure to connect your Android device to the same wifi network as Roku.

2. Then, launch the ITV Hub app and sign in to your account.

3. After that, bring down the Notification Panel and tap on the Cast icon from it.

Tap on Cast

4. Next, wait for your Android device to scan for nearby devices. From there, choose your Roku device.

5. After that, return to the ITV Hub app and mirror its content to Roku.

Screen Mirror ITV to Roku from iOS Devices

To screen mirror your iOS device to Roku, you will be required to enable AirPlay on Roku. Also, you can enable the AirPlay feature from Settings > Apple AirPlay and HomeKit. Then, choose the Apple AirPlay and HomeKit Settings and turn on the AirPlay feature.

1. Initiate the same wifi network connection between iOS device and Roku.

2. Open the ITV Hub app on your iOS device.

3. Now, sign in with your subscription account.

4. Swipe your iOS Smartphone’s screen from up to down. Now, tap on the Screen Mirroring icon.

Tap on Screen Mirroring

5. Now, the list of available devices will appear on the screen. From there, choose your Roku device.

6. After that, your iOS device’s screen will start to show up on your Roku.

7. Next, choose any of your favorites from the ITV Hub and mirror its content to your Roku.

How to Watch ITV Outside the USA

Since the ITV Hub is available only in the UK, it is not serviceable outside the UK region. However, you can anytime connect to a VPN like NordVPN on Roku to access the ITV Hub app from anywhere in the world.


1. How to fix if the ITV Hub is not working on Roku?

There might be some problems with your internet connectivity. So, connect to a stable internet connection and try again.

2. Is the ITV Hub free on Roku?

No, you need to get a subscription from the ITV Hub at £3.99/month.